The business itself determines what it wants to communicate to its customers. You cannot put in the first place the desire to accommodate all the keys and optimize the site for queries and ratings. As a result, SEO specialists often filter out some promising keywords that seem inappropriate to them. In their selection, they rely on concepts such as high competition, low KEI, low frequency, “junk” queries, etc. When compiling the semantic core of a site, additional programs are used. The result of the work is the semantic core - a list of keywords distributed throughout the pages of the site.
It contains page URLs, search queries and their frequency. Types of Keywords . The first is popularity. Words are divided into high-, medium- and low-frequency queries: high-frequency queries - frequency of impressions from , or from ,, impressions; medium-frequency queries - up to , or up to , impressions; low-frequency requests - up to or up to , impressions per month. Stages of website Australia Phone Number Data development: building a plan and dealing with problems Read also Stages of website development: building a plan and dealing with problems More details The frequency is estimated depending on the topic of the resource that is being optimized.
For example, for an online ice cream store, the request “buy ice cream” with a frequency of impressions of about , per month is medium frequency. If this is a store selling ice cream makers for making dessert at home, then the key “make ice cream at home” with a frequency of impressions of , is high-frequency. Types of Keywords Types of Keywords Some search queries will forever remain low-frequency. This is fine. Using only high-frequency phrases makes it difficult to promote your site in the rankings.
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